Profit & Loss

Before you create complex offers, you need to define what you can sell right now. This exercise helps you assess your skills and package them into services your clients need.

Key Points:

• Why you should sell before you build

• Identifying skills and experience that can be monetized

• Creating service offers based on what you already know

Tip: Think about what people often ask you for help with—this is a great starting point for your first service offer.